Do you know that 97% of your visitors leave your website without taking any action?
That’s because they’re not confident if your products or services are trustworthy enough.
Generating leads to boost your sales is often tricky. People usually don’t trust the products/services to make the purchase, no matter how well you have presented it. But don’t worry. You can convince your users to believe in your products/services and build trust.
You can do that by showing them real-time social proof notifications with NotificationX.
NotificationX is a FOMO and social proof notification plugin that helps you grab the attention of your visitors and gain their trust by showing real-time sales and engagement notifications. It creates an urgency for visitors to purchase your products. It leads to building trust and high conversions and sales.
In this article, I am going to review a powerful social proof plugin NotificationX and cover the following topics:
- How Can Social Proof Notifications Skyrocket Your Conversions?
- An Overview of NotificationX
- NotificationX Features
- Ease of Use
- How does NotificationX Works?
- Adding Social Proof Notification by Using NotificationX
- Tracking Your Conversions in WordPress
Let’s get to work!
Before you make a purchase online, how do you make sure you’re making the right choice?
If you’re probably thinking “read reviews”. You’re right. Studies show that the majority of online customers look at a product or services review before making any purchase. Product reviews from real customers are more plausible than the product description and sales data.
Consumers trust reviews from peers who are using the products. Such reviews are unbiased and more trustworthy.
With NotificationX, you can let your visitors know about the authenticity of your products by showing them real-time action taken by real consumers on your site. You can notify them about the recent purchases, blog subscription, share page analytics, and much more.
By seeing the purchase of your products/services from other consumers, it establishes the authenticity of your business. Your new visitors will be then encouraged to purchase without hesitation.
In other words, NotificationX helps you increase trust and boost your sales and conversions.
As mentioned above, NotificationX is a FOMO (‘fear of missing out’) with social proof notifications that help to increase your website conversions. Using this plugin, you can influence the purchase decision and convert your visitors into paying customers.
You can track and highlight the real-time purchase, email subscriptions, customer activity, share page analytics, and much more. You can convince your consumers that it worth purchasing your product without hesitation.
The plugin is built for everyone and doesn’t require any coding skills to use it. It comes with a beautiful user-interface, integrations with popular tools, and extremely flexible customization options.
This tool is 100% effective in marketing your business by adding social proof notifications on your website.
NotificationX comes with pre-built amazing features that ensure to help you boost your sales and increase customer activity. Let’s have a look at some of the key features of this plugin.
This feature allows you to display the purchase of your products/services on your website. So, your visitors will be confident enough to make the purchase. It supports popular platforms such as WooCommerce, Easy Digital Downloads, Freemius, Zapier, and Envato. If the platform you are looking for is missing, you can also create a custom sales alert.
You can increase the engagement on your site by displaying recent comments from your readers. Your visitors will be encouraged to read your articles and interact with them.
As a blogger, we often struggle to make our visitors subscribe to our newsletter. Our readers are often hesitant to subscribe. As a result, most of our visitors rarely return to our website.
NotificationX allows you to add email subscriptions popup whenever someone signs up. Your readers will feel more comfortable and less hesitant to subscribe. Currently, you can integrate MailChimp, ConvertKit, and Zapier.
This plugin also includes a notification bar feature. You can add a notification bar along with countdown timer to announce your exclusive sales, deals, or any announcements with a call to action button.
Studies show that a notification bar with a call to action button leads to more engagement and paying customers on your site.
With NotificationX, you can track real-time events of all the actions taking place on your website. It includes the activities related to new purchases, newsletter signup, recent comments, donations, etc. You can showcase these real-time activities to your visitors.
Google Analytics is one of the most popular tools to track your website visitors. With NotificationX, you can connect your Google Analytics account. You can display your total site visitors count, or real-time site visitors count.
If you haven’t added Google Analytics to your site, here’s a quick guide to add Google Analytics to WordPress site.
With NotificationX, you can also track the success of your notifications. The pre-built analytics shows the stats of total views, clicks, and CTR of your notifications. It helps to analyze which one of your notification is generating more engagements and sales.
As mentioned above, NotificationX is built for everyone. You don’t need any coding skills or be a WordPress expert to get started.
NotificationX is super easy to use. It has a beautiful user-interface, quick builder, well-documented documentation, and even video tutorials that guide you step by step to use this fantastic plugin.
Creating social proof notifications is a simple procedure without any technical jargon. To add information, you need to do the following things:
Step 1: Choose the Notification Type – You can create alerts for sales, recent comments, newsletter subscription, donation, eLearning, page analytics, custom notifications, or add a notification bar.
Step 2: Select the Design – You can choose how you want your notifications to popup and also customize it.
Step 3: Configure Notification Content – You can customization the notification content that you to display based on the notification type you have selected earlier.
Step 4: Configure Display Settings – You can specify how and for whom you want to display the notification.
Step 5: Customize Your Notification – This is the final step where you can set the position, enable sound, and configure the timing and behavior of your notification.
Sounds complicated? Don’t worry. I am going to guide you on how to use this plugin and create your first social proof notification popup.
To get started, of course, you need to install the plugin first. NotificationX is a free plugin and is available in the WordPress repository. It has a premium version that offers more features that we will get later in detail.
To install the plugin, navigate to Plugins > Add New > Search for “notificationx”. It will appear first in the search result. Click on the Install Now and then on Activate button.
Once the plugin is activated, you’ll notice a new section ‘NotificationX’ in the menu sidebar.
To add your first social proof notification, click on the Add New button. Next, you’ll see a screen, as shown below.
As you can see from the screenshot above, you can add the title and select the notification type. In the free version, you can make an alert for sales, comments, reviews, download stats, eLearning, donation. You can also add a notification bar.
In this tutorial, I will show you to configure comments popup on your site. To begin, select ‘Comments’ and click on Next.
On the next screen, you will see a set of available designs for the notification. The free version provides six different designs to choose from. You can also customize the design and image appearance by clicking on the Advanced Design button. Select the one you like or customize it to match your brand and click on Next.
Next, you’ll get settings to customize the content of your notification. Here, you can configure the content that you want to display in the popup.
After that, in the Display tab, you can control the visibility and other display settings for the selected notification type.
In the final tab, you can customize some advanced settings for your notification. You get an option to enable sound, customize the appearance, and configure the timing and behavior.
Once you configure it meet your preference, click on the Publish button.
That’s it. Now, if you visit your site, you will see a social proof notification popping on your website.
Isn’t that easy to configure? The plugin settings are self-explanatory, which makes it easy to configure in a couple of minutes.
NotificationX has a premium version that offers more features over the free version. Some of the available features in the Premium version includes:
- Email Subscription Alert
- Custom Notification Popup
- Custom Display Location
- Integration with Freemius, Zapier, LearnDash, Google Analytics, Evanto, MailChimp and Convertkit
- Unlimited Notification PopupUTM Control
- Sound Alert
- Advanced Template for Content
- Conversion Analytics
- UTM Control
- Cache Settings
The premium includes all the necessary features that you need to boost your sales and conversion on your site.
The tracking feature is only available in the NotificationX Pro. This feature provides insights on your notification popups. You can observe the total views, total clicks, and CTR for all or each notification.
The analytics provides insights on how well your social proof notifications are performing and generating sales. If any of your notification is not performing well, you can reconfigure it to encourage more engagement.
As mentioned above, NotificationX has a premium version that adds additional features over the free version. The pricing is very flexible for everyone.
They offer four different pricing variants, each with the same features but differ based on the site activation and updates and support. Their base plan starts at $49 that allows activation on a single site with one year of support and updates. The Small Business ($99) and Developer ($199) plan offers activation on five sites and 25 sites, respectively, with one year of support and updates. On license renewal, they offer a 25% discount.
They also have Lifetime Unlimited ($499) that offers unlimited site activation with lifetime support and updates.
After testing out all the features, I feel that NotificationX can add significant value to your site. The plugin includes necessary features, and anyone can use it with ease. The advanced customization option even makes this plugin a must use.
You can create unlimited notifications to alert your visitors to boost your growth and build the credibility of your business. If you are not using it, you’re losing a lot.